About Kate.
I never tire of learning or building new skills. Like Elyse Myers, I think I was born with the “How hard could it be” gene. I’ve jumped into many projects where I was learning and doing at the same time. This has served me well, and looking back I see phases where I greatly expanded my skills and knowledge in diverse topics.
Areas of Study and Focus
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Astronomy
Understanding LifeCollege Years
In one semester I was hooked, and changed my major to Geology and minored in Astronomy. Searching for meaning and the understand of the natural world became my obsession. The scientific method and being grounded in statistics has served me in all areas of my career.
Society & Culture
Understanding Human SystemsPolitical Organizer
Understanding how people organized at large and small scales became my next obsession. I was driven to learn how persuasion worked in order to win political elections.Visual Design
Understanding BeautyGraphic Design
Advertising and visual design drive much of our unconscious. In order to improve my visual design skills, I jumped into taking graphic design courses. Learning Adobe Illustrator in a classroom setting was one of the best investments I’ve made in my career.
Technology
Understanding the Digital WorldWeb Developer
Since I got my first computer, I dreamt of being able to build websites. Over the years I’ve learned to build using multiple CMS: Joomla, Big Commerce, Squarespace, Wix, Shopify and WordPress. If I have documentation, I’ll figure it out.
Automations
Understanding SystemsTech Director
In the last few years I’ve had the privilege of learning multiple CRM systems, and working with multiple departments to add automations to their workflow and customer journey. I became obsessed with Zapier and Customer.io, and the amazing workflows I could build for sales and customer service.Psychology
Understanding EmotionsContent Obsession
Understanding people has been a personal and work obsession for a lot of years. It’s a joy to be in the dating industry where I get to use that drive to create content with my team. Self-growth and development is a never ending process.
Work Experience.
With over 10 years in marketing and communications, I’ve worked for a wide variety of clients and employers successfully developing and executing digital communication campaigns.
